In this 4th book in the series, The Ultimate Guide to Blogging, you will learn how to generate targeted traffic to your blog using tried-and-true strategies and tactics from a blogging pro.
You want your target audience to find your blog. This book will show you how. From more passive concepts like search engine optimization (SEO) to more active concepts like paid traffic, you will learn a variety of methods for driving qualified traffic to your blog.
The biggest obstacle that any blogger faces is traffic, or the lack thereof. Most bloggers spend a lot of time creating content and are then disappointed by very little readership.
The reason? Focus. You focused on the wrong things. You need to spend a lot more time promoting your blog than building it. In fact, some of the blogs with the highest traffic don’t produce a lot of content. You will, however, find references (i.e., links) to their content all over the place. The publishers of these blogs seem really well-connected.
And they are. But it’s not that complicated. Make no mistake—it takes a lot of work, but it is well worth it.
There are 4 main methods for promoting your blog in order to get more traffic.
1.You can pay for it outright;
2.You can get free, or “organic”, traffic;
3.You can actively build traffic;
4.and you can reach out to influencers in your field to assist you in building traffic.
All of these methods work—the combined power of them all is a synergistic powerhouse!
Whereas traffic in the physical world is usually accompanied by moans, groans, one-finger salutes, and a lot of cursing, here in the blogosphere, we LOVE traffic. We seek it. It’s the reason many of us blog.
After all, it’s exciting to look up your stats in Google Analytics and find that your most recent blog post gave you a nice little boost in traffic. But what you really ought to be looking for is a steady increase in blog traffic. You want your numbers to rise and to keep rising as time passes and you post more awesome content.
But more important than that is that the right people read your blog.
So that’s what this book is about: Getting sustainable traffic to your blog. You will do that using a variety of strategies. Get the book and begin implementing a sound traffic generation strategy today!